Tuesday, 16 November 2010

Google launches Hotpot

Google has launched a new service called Hotpot, which is described as a local recommendation engine powered by users. This social recommendation tool will contribute information to local search results for places on Google, making the information more personal, relevant and trustworthy within a social group.

By using Google Places as the base information, logged in users will be able to rate places and see information about other similar rated locations. This rating information can then be shared with friends and, in return, users can also see the places their friends have recommended. To accompany this service, Google has created a Hotpot rating app that allows users to quickly rate all the places they’ve been to and choose exactly which friends they want to invite to Hotpot.

As a logged in Google account user, people can see recommendations in search results, or recommended places by using the new Place Search and clicking on the “Places” filter. Users can also see recommendations when searching on Google Maps, Google Maps for Android or when checking the Place pages for a specific business.

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